“Just be Yourself” on Social Media?

Oh, dear. What terrifying advice. Think about that and throw in some of the stuff you say before your coffee. See what I mean?  You don’t have to take my word for it, but I’ll share this with you — I’ve been married for 35 years. I still close the bathroom door. Some people don’t, in the interest of some kind of “full disclosure” or “being themselves.” Sharing is good. Too much or sharing the wrong things is not so good. Read more about bad social media advice.

In looking for your best business communications strategy, don’t settle for “being yourself.” Instead, I would go with the simplicity of being true to yourself. Make sure you stand behind what your saying. This almost always means keeping your hands off the keyboard if you’re angry. We often speak in anger and then apologize. A little time usually tempers what we say and should mitigate what we tweet.

So if you’re peeved. Count to 500. Really.